Friday, March 23, 2012

BLOGS, WEBSITE CONTENT AND MORE

Besides article directories, where can you submit your article? Blogs make an ideal place to host your article, especially if the blog receives a large amount of traffic. These can also be used to generate more traffic for a blog, especially if the article is properly optimized for search engine spiders. Websites also make a good home for your article, but make sure you don’t put up duplicate content or you risk being penalized 

SPECIALTY WEBSITES (NICHE MARKETING)
Chances are that your article falls into a specific category, or niche. That is, unless you have written on an incredibly broad topic without getting into specifics on any single item. Specialty websites can be a great way to market your articles. These can be as effective as marketing through ezines and article directories. Most specialty websites have a pretty dedicated readership, especially if the website is updated on a regular basis. If you feel that your article fits the niche covered by the website, query the owner or webmaster and find out if they accept content. You may be somewhat taken aback by the results that this simple process can provide. In addition, many niche websites maintain a link exchange (what's come to be called a blogroll in the blogging world). These can be an excellent source of other potential websites to approach about hosting your content within their pages. Offer website owners on-topic articles that are well-written and keyword-optimized for the best acceptance ratio.

THE DIFFERENCE WITH BLOGGING
Blogging is a somewhat recent phenomenon. Almost everyone has a blog, today, from consumers to high powered corporations seeking a way to enhance their advertising. Blogging is unique in that it is a very personal means of communicating with a large audience. If you are going to post an article on a blog, make sure that it uses at least a conversational tone. Blogs can also be created specifically to host your articles. This makes them a great promotional tool, in themselves. Using blogs is an excellent way to put your writing to use for yourself. You can even monetize the blog to get some additional revenue, though this might not be the best option for a business. Monetizing your blog with Google Ads brings content targeted advertisements to your page, but it can detract from the number of click through customers that actually make it to your product or actual website. While monetizing your blog can be a great thing, you'll have to determine if it will take away from your potential customers.

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